Here's a link to a good article on being a blogger and whether it's a good way for you to promote your practice...cause once you start you have to do it regularly. Even someone as prolific as I am struggles with the requirement for regularity and consistency. This article is worth reading if you are sticking a toe in that water.
Enjoy
http://netprofitstoday.com/blog/is-blogging-right-for-you/